Using human factors tools and methods (e.g. use error analysis), we create the basis for the analysis of user interactions and identify potential use-related sources of risk in your products, workflows or processes. The goal is to correctly classify the severity of the use-related risk and to design the respective solution or risk mitigation.

With formative and summative usability evaluations, we check and assess the usability as well as the effectiveness of the defined risk mitigation in the different phases of the product development process. Products, processes as well as trainings and instructions for use can be tested for their safety of use, in order to finally provide evidence for a safe product or process application.

We take over or advise you in the planning of the usability engineering process during the development of safety-relevant medical devices. For this purpose, we document all approval-relevant evidence in the usability engineering file according to IEC 62366-1 or in the HFE\7UE reports according to FDA Guidance.
The aim of this process is to achieve the best possible device quality in order to meet the expectations of the regulatory authorities regarding the usability of the device.

In a usability test, we check your product with users for user-friendliness and acceptance. By observing the actual behavior of users while solving typical tasks in the test object, we analyze the customer's interaction with your product. These valuable insights lead to an improvement of the product and provide the certainty that the product will be accepted by future users.

Using best practices, design standards and ISO norms, we analyze and evaluate user interfaces and systems to identify usability problems and potential for improvement.
Expert reviews provide a fresh perspective on your solution and can capture complex interrelationships and issues that may not necessarily be revealed in a usability test.

By using data-based metrics, we can specifically measure, compare, and track the user experience of a solution over the lifecycle of the product. We use various methods such as Net Promoter Score (NPS), System Usability Scale (SUS), Customer satisfaction (CSAT), conversion rates, abandonment rates, etc. to measure the quality of the design and evaluate the effect of changes.

Using qualitative and quantitative user research methods and data collection procedures, we analyze the needs and goals of your customers, create customer and user profiles, document workflows and their context. From this, we derive actionable findings and translate them into concrete product requirements.

Using the methods of design thinking and lean startups, we apply creativity techniques in ideation workshops to support you and the entire project team in identifying new solution ideas and paths. These solutions can be quickly made tangible by means of rapid prototyping and tested with the first target customers after a short time. Thus, the potential and feasibility of the ideas can be validated directly.

Using methods such as storyboarding and context scenarios, we work with you to concretize your product idea and make it tangible. By capturing and prioritizing use cases and user requirements, the product concept becomes concrete and plannable. This creates a common understanding among all parties involved and provides a guideline for upcoming decisions.

Considering the common interaction, usability and accessibility standards and norms, we create an interaction concept that defines the navigation and information architecture. The goal is to enable the user to reach his goals with the product as efficiently and easily as possible. In addition, the concept creates a basis for efficient development and maintenance of your product.

Based on the use cases and interaction concept, we create design prototypes that help to further develop and validate the planned product.
Prototypes can be created in different levels of detail depending on the project phase, from a simple sketch to a detailed and interactive mockup. This allows us to internally evaluate the suitability and externally evaluate the acceptance by future users.

Coordinated with the development environment, your branding and design guidelines, we finalize the design solution, prepare it by means of style guides for the implementation and accompany it in the further course.
The goal is a final product design that adequately represents your brand and its values, is technically feasible, has a high recognition value and is aesthetically convincing.